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CEO | COO | Advisor | Boards
CEO | COO | Advisor | Boards
Leadership | Growth | Transformation | Turnaround | Value Creation
Leadership | Growth | Transformation | Turnaround | Value Creation
Need an experienced CEO/operator who can see the whole business, identify what is holding performance back, and turn the right strategy into action?
Executive Experience. Commercial Capability. Hands-On Execution.
With 20+ years of commercial and executive leadership experience, including 10+ years in Board-appointed CEO roles and Group Executive positions spanning operations, commercial, technology and product, Sean Wilson has a proven track record of combining strategic thinking with hands-on operational leadership to solve complex problems, improve performance and create value.
He has led P&Ls of up to $89M, teams of 300+ people across 50+ sites, and businesses through growth, turnaround, transformation and change.
Real Support From Someone Who’s Actually Done It
Who Sean helps
Boards & Owners
When the business needs stronger leadership, performance, governance or value creation.
CEOs & Executives
When additional executive capability, commercial thinking or operational horsepower is needed.
Founders & Business Owners
When growth has created complexity, performance has stalled or the next stage requires a different operating model.
Investors & Stakeholders
When a portfolio company needs stabilisation, transformation, integration or preparation for exit.
Have a challenge you're trying to solve?
STRATEGY & PLANNING
Are you clear about where you're heading and have a clear plan for how you will get there?
PEOPLE & CULTURE
Do you have the right people, structure, culture and capability to maximise performance?
DATA & SYSTEMS
Do you have whats needed to make timely, informed decisions and deliver products/services efficiently?
PRODUCTIVITY & INNOVATION
Are you continually looking for ways to improve your operations, products, services and processes?
MARKETING & COMMUNICATIONS
Do you clearly understand your customers, your market and what makes your business different?
SALES & BUSINESS DEVELOPMENT
Do you have the strategy, capability and processes to consistently generate profitable growth?
OPERATIONS
Are your processes, systems and resources enabling execution with minimal friction?
FINANCIAL MANAGEMENT
Do you understand what is really driving performance, profitability, cash and value?
Talk to Sean about what's happening, where the opportunity lies and what needs to happen next.
Proven Scale
Proof of Impact
BetterHR
BetterHR
7+ years CEO
4 years COO
60,000+ users
300+ partners
250%+ share value uplift
70+ major technology initiatives
Zonda
Zonda
$20m+ portfolio
300+ people
50+ sites
5 acquisitions (NSW, VIC, SA, QLD)
Double-digit revenue growth
Loss → 34% gross profit
HIA
HIA
$89m revenue / P&L
300+ people
23 sites
50,000+ members
500+ courses, 8,000+ participants
20+ retail locations
Sensis
Sensis
$1.8b+ group
$909m → $1.8b+ revenue growth
Setup new national sales team
5,000+ government accounts
$1m+ major accounts
200%+ sales growth
Core Expertise
Ways to Engage Sean
Step in to lead and deliver when you need it
Full time or part time executive leadership
Drive performance, accountability and results
Founder & CEO Advisory
Founder & CEO Advisory
Ongoing sounding board
Strategic guidance, challenging and accountability
Practical advice from real world experience
Turnaround & Transformation
Turnaround & Transformation
Diagnose issues
Stabilise and reset underperformance
Restructure operations and strengthen teams
Embed change that creates lasting impact
Growth & Value Creation
Growth & Value Creation
Identify growth opportunities
Develop strategy and execute with focus
Unlock new opportunities and improve performance
Build business value
Succession/ Sale/ Exit Planning
Succession/ Sale/ Exit Planning
Plan ahead for a successful transition or exit
Maximise value and minimise risk
Support the next chapter for you and your business
Independent strategic input, governance guidance and board-level challenge
Add value as an experienced board director
What People Say About Sean
“Sean is a rare individual with Commercial, Management, Technical and interpersonal skills.”
Gaurav Srivastava - CEO, Absolute Vision Technology
“He transformed the business and delivered sustained top and bottom line performance improvements year on year.”
Margaret Munetsi - CFO, BetterHR + Principal, Countplus One
“He is brilliant at building a high performance culture, whilst empowering his team with the autonomy, tools, and resources to succeed."
David Wang - Head of Marketing, BetterHR
“Sean was more than a Manager, he was inspirational and a great mentor.”
Belinda Bouverie - General Manager Customer Care, HIA
“Sean’s ability to identify a challenge and create a roadmap to solve a problem is outstanding. ”
CF - Chairman of PE Board, Zonda
“He operates like a true executive operator: decisive, structured, and relentlessly focused on value creation. Sean doesn't just plan growth - he makes it happen."
MP - Sharing Minds
“Sean's approach to working with partners and ability to communicate with people at all levels is exceptional."
Gavin Silver - Elcom
“Thank you for your acute thinking and strategic advice. I honestly appreciate all that you have done - you were integral to the historic result"
Victor Dominello - Former Australia politician & NSW Minister 2008-2023
Where Sean has led, advised, worked
Google Sites
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