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Sean Wilson an Australian businessman with a global outlook gained from extensive travel and international client work. He has over 20 years experience leading transformation, growth and value creation across startups, scale-ups, government agencies, not-for-profits and billion-dollar enterprises.
His qualifications span business, governance, technology, HR, legal services, training and director certification. He has also been admitted to professional bodies such as the Australian Institute of Company Directors, Governance Institute of Australia, Australian HR Institute and Information Technology Professionals Association.
He specialises in bringing together commercial strategy, technology optimization and human resources leadership, to achieve mission-critical outcomes and record-breaking success.
Career Highlights
Board-appointed CEO for a decade (e.g. BetterHR, Zonda, Kolling).
Group Executive in up-to 10-figure enterprises (e.g. HIA, Sensis, ColorTile, Government).
Roles such as Chief Operating Officer, Chief Commercial Officer, Chief Technology & Product Officer, National General Manager Sales & Marketing and National Sales Director.
Served on 20+ boards and committees (business, government and not for profit). Including officer bearer roles for over 10 years (Company Director, Chair, Company Secretary).
Full P&L ownership up to $85m.
Led large cross-functional teams of more than 300 people across 20+ sites.
Repeated delivery of double/triple digit growth in highly competitive markets.
Repeated loss-to-profit turnarounds and exit preparation/execution.
Repeated delivery of strategic and operational targets within time and budget.
Proven ability to scale organisations with strong capital discipline.
Trusted by boards to resolve governance, compliance and operational risks.
Strong strategy, risk, financial oversight & organisational performance capability.
Deep experience in regulated, compliance-heavy environments (health, HR/legal, government).
Collaborative, transparent and data-informed governance style.
Skilled at strengthening governance frameworks, controls, reporting and board assurance
Long-standing commitment to community initiatives spanning health, social justice, suicide prevention and sport.
He brings resilience forged through early adversity. Losing two siblings in his teens, while navigating his identity, reshaped how he operates under pressure and uncertainty. It accelerated his growth, sharpening his problem-solving, emotional intelligence, and ability to lead through complexity. Today, that translates into calm, decisive leadership and a clear focus on outcomes that matter.
Industry Expertise
He has deep experience across a range of industries. Developing a reputation for recognising patterns of organisational performance and disruption that repeat across sectors.
Technology, SaaS and digital platforms
Workforce services, HR and recruitment
Media, marketing and advertising services
Retail and consumer showroom sales
Construction and building supply
Professional and advisory services
Healthcare, medical research and NDIS
Government, member organisations and the not-for-profit sector
Key Impact
BetterHR (CEO, COO, CTO, HRD) – Led multi-million-dollar national HR and employment law services organisation (SaaS, advisory). Over 7 years as CEO & Member of Board of Directors. Doubled revenue and gross profit, scaled platform to 60,000+ users, and increased enterprise value 250%+, funded entirely through internal cashflow. Secured long-term strategic alliances: Telstra, ADP Payroll, franchise groups & industry bodies. Earned significant equity ownership through value creation. Led buyer narrative for successful exit.
Zonda Global, Zonda Care & Marine Seven (Group CEO/COO) – Led $20m+ multi-entity portfolio across national healthcare staffing & recruitment, NDIS services and multi-site marine retail. Delivered 12-month strategic and operational targets in half the planned timeframe. Positioned portfolio assets for successful exit. Increased exit velocity by 3 months. Delivered double digit revenue growth. Transformed losses to 34% gross profit. Restructed national operations (eliminated inefficiencies, reduced costs, improved service). Integrated 5 acquisitions (NSW, QLD, VIC, SA x 2). Handled complex legal and compliance risks. Led national managed services team (IT, HR, marketing, sales, etc).
Housing Industry Association (GM) – Led $85m commercial group for a national peak body. Transformed declining membership into growth and expanded to 50,000+ members, grew training to 500+ courses and 8,000+ participants, increased apprentices to 600+, led successful national enterprise transformation across 23 sites.
Sharing Minds (Commercial Director) – Built AIIM legaltech division (SaaS, professional services) from zero to $1m+ revenue within six months. FY commercial uplift = over $2 million. Delivered 12-month strategic and operational targets in half the planned timeframe, and profitability in year one through disciplined pricing, cost control and GTM design.
Sensis/Telstra Group (National Sales Director) – Led multi-million-dollar national sales group for a 10-figure enterprise. Delivered 200%+ to target YonY, grew several accounts to $1m+, setup a new national team to improve sales and service delivery for over 5,000 government accounts. Worked closely with the Department of Prime Minister & Cabinet to develop and roll out a mandatory, consistent branding policy. Representative at National Press Club for 2 years.
ColorTile (General Manager Sales & Marketing) - Led multi-million-dollar sales and marketing group. Delivered double digit growth across retail showrooms, trade customers, project builder partners and major projects division.
Government (IT Manager) - Led the delivery, security, reliability, and strategic management of information technology services for large organisations across multiple sites.
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